Categorie

Core commerce platforms and closely adjacent infrastructure — storefront, cart, checkout, headless frameworks, PIM/OMS, and the commerce platforms themselves. Examples: Shopify, BigCommerce, WooCommerce, Magento / Adobe Commerce, Salesforce Commerce Cloud, commercetools, Medusa, Saleor.

Apps that move physical goods from the merchant to the buyer — direct carrier integrations, multi-carrier rate shopping, label generation, warehouse and 3PL connections, returns, tracking, and order management. Examples: ShipStation, Shippo, EasyPost, ShipBob (3PL), Loop Returns, Aftership (tracking), plus direct carriers like UPS, FedEx, DHL.

Apps that handle merchant bookkeeping and tax obligations — general ledger, invoicing, payroll, sales tax calculation, VAT/GST compliance, and automated reconciliation with marketplaces. Examples: QuickBooks, Xero, Avalara, TaxJar, NetSuite, Sovos, A2X (marketplace reconciliation).

Apps that handle merchant money movement and financing — payments and gateways, merchant cash advance, working capital, buy-now-pay-later, and alternative payment methods. Examples: Stripe, PayPal, Adyen, Klarna, Afterpay, Shopify Capital, Wayflyer, Parker, Amazon Pay.

Apps that help merchants attract, engage, and retain customers across owned and paid channels — email, SMS, social, paid ads, affiliate, loyalty, content, reviews, and influencer. Includes campaign tooling, marketing automation, attribution, and personalisation. Examples: Klaviyo (email/SMS), Postscript (SMS), Mailchimp, AdRoll, Yotpo (reviews + loyalty), Omnisend, Listrak.

Apps that manage customer conversations and relationships — support tickets, live chat, help desk, CRM, and post-purchase communication. Examples: Zendesk, Gorgias, Intercom, Freshdesk, HubSpot, Reamaze, Richpanel.

Apps that manage the product catalog, rich content, and pricing strategy — PIM, DAM, pricing engines, MAP monitoring, promotions, bundles, and subscription pricing. Examples: Akeneo (PIM), Salsify, Plytix, Prisync, Competera, Bold Pricing, Recharge (subscriptions).

Apps offering shipping, product, or business insurance — package protection, extended warranties, returns insurance, and liability coverage for merchants and buyers. Examples: Route (package protection), Extend (warranties), Clyde, Seel, Navidium, Corso.

Apps that help merchants stay compliant with consumer-protection, privacy, content, and industry regulations — cookie consent, GDPR/CCPA, accessibility (ADA), terms generators, and age verification. Examples: OneTrust, Cookiebot, Termly, accessiBe, Userway, iubenda, Osano.

Apps covering sourcing, inventory, purchase orders, manufacturing, and wholesale — the upstream side of commerce. Examples: Inventory Planner, Cin7, Cogsy, Alibaba, Faire (wholesale marketplace), Katana (manufacturing), Fishbowl.